Interesting post from Zoho on the integration of Salesforce.com with Google Apps. I am using Zoho CRM and am very pleased with it and in my mind, just as importantly, I am very pleased with being part of a developing and responsive project, one where you actually get the opportunity to mould the software to your own needs and are not just presented with a 'finished' application.
"Salesforce spends nearly 8 times on sales/marketing as it spends on R&D. Sounds to me a text book definition of “business model bloat”. If you are a customer of Salesforce, it makes you feel really happy that the company spends 8x on selling to you as in writing the code, right?"
Interesting judgement on a business model and I'm not sure what my thoughts actually are... I mean in sponsorship it is important to spend more on the marketing (activation) than on the acquisition of the rights. As a Marketer I think it is all very well having a good product but if nobody knows about it then you will just enjoy it on your own.
[Follow up] Nice comparison document of Zoho CRM with Salesforce
Blogged with the Flock Browser
0 comments:
Post a Comment